Tuesday, June 18, 2013

One Helpful hint for publicizing your event using social media.

How to publicize your event using social media?  Remember that individuals have to see multiple posts before they may respond to your event.  As an example, you can't just send just one email about your event.  You have to send multiple emails with different subject lines that entice the participant.  Open your email with a grabber open sentence or two that wants to make your reader read on.  Avoid putting all your information on attachments because some individuals will not open attachments.   Put the majority of your information in the body of your email and make it very easy to read.

Helpful hint for sending emails to publicize your event

When sending an email to publicize your event, remember that individuals will need to see something several times, as many as 12 times, before the individuals will actually register.  Provide a grabber in your subject line so people want to read more.  Provide a catchy first sentence in the actual post that makes people want to read more.  Put as much as you can in the actual body of the email rather than utilizing attachments because some individuals will not open an attachment.

What's Happening with Bev

Bev is presenting tomorrow on Utilizing Social Media as a Way to Publicize your events in Peoria, Illinois.  How do you utilize social media to publicize your events? I utilize facebook,email, twitter, and linkedin.

Next week Bev is presenting at the University of Toledo on behavioral adaptations.  One of my best ideas is behavior momentum.  What is yours?